Fashion Look Book | by Photobook Worldwide

In this era of digital and Internet wonders, perhaps a fair enough question to ask is this:  Why would anyone need to print a portfolio of their work?

It’s understandable, as they can just upload their best work onto their website or create a Flash animation of their photos on their computer. They can then go ahead and ask their prospective clients to go online and refer to them or whip out their iPad during a meeting or proposal. It’s more convenient than carrying around a relatively bulky portfolio, one might consider.

The answer to the question, as some have attested, is this: Having your portfolio in print suggests a sense of seriousness that is not as pronounced in one’s online or digital portfolio. A printed portfolio tends to show greater professionalism, as implied by the conscientious additional work and cost put into having your work printed with the best paper and bound with quality materials, as well as the effort, of course, in carrying it to meetings or presentations. Also, nothing compares to holding a fine piece of workmanship in your hands.  Portfolios need not be limited to only Photographers, in fact portfolios are a must for Fashion Designers, Interior Decorators, Wedding Planners, Architects, Illustrators, Artists and can even as a professional resume!

Continue Reading…